Esta sexta-feira estive na Fnac de Braga a abordar o tema da utilização do nosso canal YouTube como plataforma para potenciarmos a nossa marca pessoal, através do desenvolvimento de uma estratégia assertiva e integrada que potencie aqueles são os nossos eixos de diferenciação. Boa experiência.

Formula E are the most innovative and exciting new Motorsports series in the world. Their ambition is to be the most globally digitally-disruptive sporting series as they are constantly looking to drive innovation; from car technology to fan engagement. I spoke with Tom Halls, the guy responsible for all digital product development across the organisation;

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Digisport Consultant Marcos Castro interviews Scott Sandalow and Molly Brady, Digisport experts and Digital & Social Media Managers of New York Red Bulls from Major League Soccer (MLS). Former Digital Media Lead at Chigaco Fire Soccer Club, Scott has already worked for CBS Radio, All Terrain, Red Frog Events and Fleishman-Hillard, amongst others. Molly has

Digisport Consultant Marcos Castro interviews Luca Massaro, Digisport expert and Managing Director of We Play and former Digital Product Manager and Analyst at Chelsea FC. At We Play Luca has already worked with MoneyGram (ICC, PSG,Shalke 04), UEFA, Sportlobster, Fox Sports, Heineken, 888sport, INPLAY, amongst others. As former Head of Social Media at Target Media

O Consultor de Marketing Marcos Castro entrevista Miguel Luís, anterior Responsável de Comunicação Digital do “Os Belenenses Futebol SAD”. O embaixador do Hootsuite em Portugal foi um dos elementos que desenvolveu e implementou a estratégia de comunicação digital do clube de Belém em múltiplas plataformas, como o Facebook, Twitter, YouTube, Google Plus e YouTube. Durante

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